Blog

October 23, 2011
10 Tips to a Better Video
By Scot Davis

Guest blogger and professional filmmaker Scot Davis offers 10 tips to making your video the best it can be.

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October 20, 2011
Marketing that Sucks
By Dennis Mathis

Marketing is more an education process than a selling process.

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October 13, 2011
Once & Done?
By Dennis Mathis

Freshness, originality, newness – these qualities capture our attention and make us look again.

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October 6, 2011
Crossing the Bridge
By Dennis Mathis

We can’t help but to be sad about crossing this particular bridge. Whenever a truly original thinker like Steve Jobs or Walt Disney leaves the world behind, we feel poorer.

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October 6, 2011
The Three Legs of Web Design
By Dennis Mathis

The three legs of your website are content, graphics and navigation. Each leg must be sturdy, well-fitting and of excellent craftsmanship.

 

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October 3, 2011
Eating is good. So is Marketing
By Dennis Mathis

How do we, as a fully functioning organization, find the time to serve our clients' needs and also market to new clients?

 

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September 26, 2011
K.I.S.S
By Dennis Mathis

Good writing, whether for the web or for other publications, is not just a matter of keeping it simple. Good writing is about keeping it accurate and relevant and interesting.
 

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September 21, 2011
Mobile App or Mobile Web Site?
By Dennis Mathis

No doubt you've seen people walking about with their heads down, staring into their hands. Fortune tellers reading their own palms? A strange religious group contemplating not their navels but their thumbs? Of course not. Customers looking into their hands may be looking for you.

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September 19, 2011
Good Writing is Good SEO
By Dennis Mathis

Good writing does not have to be sacrificed for good SEO.

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September 14, 2011
In Simplicity is Genius
By Dennis Mathis

In simplicity is genius. Your organization cannot be everything to everybody. But by being crystal clear about what you do, and then communicating that mission to your potential customers or clients, you maximize your efforts.

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