Blog
- January 26, 2012
- Too Much of a Good Thing?
- By Dennis Mathis
Don't let surveying customers about your organization interfere with actually providing your product or service. Surveys are good, but the best survey of all is success.
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- January 24, 2012
- Rules for good writing
- By Dennis Mathis
You've probably heard the expression "content is king." So why is there so much bad content on the web?
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- January 20, 2012
- Ignorance into sales
- By Dennis Mathis
You have to have a robust presence on the internet in order to be discovered, and you have to have a presence off the internet to help attract discoverers.
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- December 13, 2011
- Serious Funny Business
- By Clint Reid
The importance of dedication and discernment, with a little levity sprinkled in the mix.
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- November 14, 2011
- Emotional Marketing
- By Dennis Mathis
Providing good information is important. Appealing to clients on an emotional level is success..
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- October 28, 2011
- Nourish Your Clients
- By Dennis Mathis
Observe your clients closely in all their transactions with you. If you can help them achieve what is most important to them, your organization will never fail.
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- October 31, 2011
- Enemies of obfuscation
- By Dennis Mathis
As marketers, we should be enemies of obfuscation. Leave obfuscation to military strategists. For us, we want everyone to understand our mission clearly.
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- October 25, 2011
- Evolution Happens
- By Dennis Mathis
Is your organization ignoring the evolving business environment? Have you taken into account the growing popularity of social media, mobile devices and internet sales?
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- October 23, 2011
- 10 Tips to a Better Video
- By Scot Davis
Guest blogger and professional filmmaker Scot Davis offers 10 tips to making your video the best it can be.
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- October 20, 2011
- Marketing that Sucks
- By Dennis Mathis
Marketing is more an education process than a selling process.
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